Sunday, March 28, 2010

Eliminate the Guesswork

The purpose of the Seller's Guide is to summarize all of the components that affect the marketability of your home. Every item is assigned a number on a scale of 1-to-10 where 10 represents the most acceptable and 1 being the least desirable. The result will be a visual evaluation that shows the strengths and weaknesses of your home within today’s real estate market.

Unlike other tests you may have encountered this one is NOT testing you. The goal is to give you a visual tool that other sellers do not have.

The test is divided in to four sections:

Physical
Emotional and Desire
Price
Technical and Marketing


These four sections address the items buyers will consider when they are looking for a home.
And this is a huge advantage from several perspectives.
  • Helps you see the home through the eyes of a buyer.
  • Holds emotions in check, views it as a business transaction.
  • Provides information other sellers do not have.
  • Visually explains the relation between price and timeline.

Best of all it places you in a winning position!

My Seller’s Guide has proven to be an extremely valuable tool to many sellers. It can help you as well, but it is only available from me, because I hold the copyright. I'll be happy to share it with you if you are not already working with a realtor, no cost or obligation. It is only available to home sellers in the Louisville Metro area, no real estate professionals please.

If you are ready now, call:

(502) 550-3892

Need more information?

Three Steps to Success

Under the current conditions in the mortgage industry it is impossible to finance a home if the sale price is above the market value. In some cases a lender will require a second appraisal and use the lesser of the two values!!! This can be extremely unpleasant for a seller considering how difficult it is to find a qualified buyer.  Therefore, it is important to do it right from the very beginning.

There are 3 steps that will catapult sellers to the top of the list and enhance the odds of successfully selling a home at or very near market value.

Step 1. Use my Seller’s Guide to Eliminate the Guesswork!
Step 2. Market the Home with an Irresistible Offer!
Step 3. Spread the Irresistible Offer with Viral Marketing Techniques!

Step 1 - Use my Seller’s Guide to Eliminate the Guesswork!
The Seller’s Guide is the main topic of this web site. It is simply a checklist of things to consider when placing a property on the market. It came to me one day like a vision while driving through a neighborhood looking at homes. It was one of those AHHA moments while looking at a specific house. Instantly I knew that homes either sell or not due to one or more reasons. Not only that, but that it is possible to quantify the REASONS!

I drove directly home and immediately began writing down the idea and a few hours later The Seller’s Guide was complete. Over time I have made a few adjustments and it will continue to evolve in order to keep pace with the ever changing market.

One of segments contains a unique visual that simplifies and breaks down the numbers from a market analysis which is a rather complicated tool used by realtors. I have been a realtor for several years and have never seen anything like it. The concepts of market value, time line and prospect pools all collide on one simple diagram!

Oh well, seeing is believing and The Seller’s Guide is really something to see. If you do everything else wrong, following The Seller’s Guide will still increase the odds of selling your home.

Step 2 - Market the Home with an Irresistible Offer!
There is a good chance you have seen some examples of an Irresistible Offer. The purpose of this step is simply to identify prospects that may be interested in buying the home because the situation is exciting to them.

For example, most people would be interested in buying a better home if the payment on the new home is less than what they are paying now. Homeowners that are not even thinking of buying a new home would suddenly be in the market if this were the case. That is what we call an Irresistible Offer!!!

There is a web site that explains Irresistible Offer in greater detail but it is only accessible by invitation. It’s not my site, so let me know if you are interested and I will request an invitation for you.

Step 3 - Spread the Irresistible Offer with Viral Marketing Techniques!
Okay this one is a trade secret, and it is only available to the few realtors that have access to the Irresistible Offer. So I am not allowed to share all of it even with my clients! What my clients do see (because they help with part of it) is impressive enough to make them a believer in the entire method.

What I can tell you it that it is so simple that it is STUPID!!! Why I didn’t think of it years ago is beyond me. But what I can tell you is that it works, and works and works…..

ANY OF THESE STEPS WILL HELP!!!

A seller could succeed with any of these steps by using them individually. It is a triple WHAMMY when you bundle them together. Start out on the right foot, make it exciting, let er rip!
Want to sell your home with these steps?

Simply call me (502) 550-3892

Or request additional information by filling in the form below:

I want a Seller's Guide for my home ASAP:

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